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Step #2: Create Private Email Adresses A private email address is one that nobody but your inner circle knows about. Every person that you give your personal email address to is someone that you trust and want to receive email from. Setup one private email address for every person who is going to need to receive messages. This could be you and 5 other members of your family or 12 employees that work for you. This part is quite straightforward, you simply login to your email control panel and create new accounts for each email address that is going to be used to receive email. Step #3: Create Public Email Addresses As Aliases A public email address is generally known to the public. It can be specific like andyw@andywilliams.com or generic like receptionist@andywilliams.com. A public email address is created as an email alias. An email alias is not a real email address, but an address that gets redirected to a real email address. For example, you setup receptionist@andywilliams.com as an alias that redirects to mary@andywilliams.com. Whenever some sends an email to receptionist@andywilliams.com, it will end up in Mary's inbox. If you change receptionists, you simple modify the redirect for a very elegant solution. You can then publish this public email address on a website, in a brochure, on print advertising, business cards etc. without giving away your personal email address and without having to make much changes if Mary leaves and a new receptionist is hired. This is a huge benefit and maintains your privacy as well as those of others you have created email adresses for. How does this help with spam, you ask? By using email aliases in a smart fashion, you could very easily shut down any spam that starts coming in. Let's examine how this can be done. Step #4: Setup the Default or Catch-all Email Address Your email control panel will have something called a "default address" or it is also sometimes called a "catch-all address". This is a valid email address that all unresolved emails go to. If you set this up to be your personal email address for example, then you will receive all emails that are addressed to "anything"@andywilliams.com, this includes sales@andywilliams.com, joe@andywilliams.com, andrew@andywilliams.com etc. Herein lies the secret to combat spam.
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